6-year-old Alexa changes name due to Amazon-related bullying

By pure coincidence, new parents named their newborn girl, Alexa, just as Amazon’s Alexa devices were entering the tech market.

This would prove to cause whole world of pain for the now six-year-old girl.

And as the devices’ popularity grew, the girl, from Goettingen in Germany, suffered throughout kindergarten and in the playground as other kids made cruel gags at her expense.

Eventually, the constant ridicule got too much for little Alexa, and her parents finally applied to city officials in Goettingen to officially change her name by deed poll.

And when the couple’s first attempt was turned down, they took the case to the city’s Administrative Court.

The parents named their newborn girl, Alexa, just as Amazon’s Alexa devices were entering the market.
Elijah Nouvelage/REUTERS

They told the court how other kids would give their daughter ‘Alexa’ commands on the playground.

And even when they went swimming, youngsters made fun of her in the pool.

They also recalled how a man, who was a complete stranger, after overhearing their daughter’s name – cruelly jeered: “Alexa, dance for me!”

Amazon's DOT Alexa device.
“Alexa, dance for me!” a stranger once said to the young girl.
Mike Blake/REUTERS

Court officials agreed that the girl had been “emotionally burdened” by her name and gave her parents permission to choose a new one.

“The name is not only apt to form a pun, but rather invites the issuing of insulting and demeaning orders,” the court found.

Local media did not report what Alexa’s new name will be.

Amazon reported in January 2019 that more than 100 million Alexa devices had been sold.

The voice AI assistant can answer commands like “Alexa, what’s the weather today?” or “Alexa, how many ounces in a pound?”

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